Engage Leads 24/7 With Information Engine 51 percent of people say a business needs to be available 24/7 (Venturebeat) Based on research from workarea.com, hourly session peak in the evening from 8:00 p.m. to 9:00 p.m 8 percent would rather contact a business through messaging than [...]

Accelerate Lead Conversion With Effective Lead Assignment Lead generation is just the first step towards lead closing. With poor lead management, a hot lead can become cold and end up at the dealership next door. In this blog, I am covering few lead assignment and management [...]

Using a Combination of Lead Assignment Modes To Achieve Better Efficiency Lead assignment can have a big impact on sales and thus profits of an organization. Research shows that customers that utilize at least one automated distribution method experience ~87% higher conversion rate vs customers who [...]

Round Robin vs Lead Grabber - FAIR Does Not Mean BEST Round Robin is one of the most common way leads are assigned to sales reps. And there are strong arguments like fair and equal distribution in favor of round robin. However FAIR does not essentially [...]

Is Your Current Response Time Good Enough? Only 37% companies respond to their lead within an hour – HBR Research shows that chances of qualifying a lead decrease drastically with time. Longer wait times means sales lost. Based on Lead360 Research, lead conversion is determined 57% [...]

What Makes Integrated Text And Voice Tracking So Powerful? “The first step in exceeding your customer's expectations is to know those expectations.” — Roy H. Williams 72% customers today want to connect with businesses through multiple channels (www.thebridgecorp.com). Call and online tracking just paints one side [...]